A Letter from the Founder
December 2024
Dear Friend,
I want to share something vulnerable with you — my personal struggle that led to creating Kalorique.
I've always been the person who starts Monday strong. New workout plan, meal prep containers lined up, meditation app downloaded. By Wednesday? I'm eating takeout at my desk, haven't moved in hours, and that meditation app is buried somewhere on page three of my phone. Sound familiar?
For years, I beat myself up about this cycle. I'd read productivity books, try new apps, set aggressive goals. Nothing stuck. I felt like a failure — someone who couldn't even manage basic healthy habits despite knowing exactly what I should be doing.
The Breaking Point
It was 2 AM on a Tuesday. I was still at my computer, stressed about a deadline, running on coffee and whatever snacks I could find. I realized I hadn't drunk water in hours, hadn't stood up in... I couldn't even remember. My back hurt, my eyes burned, and I felt awful.
The worst part? This wasn't unusual. This was my normal. Despite all my Sunday night promises to myself, despite genuinely wanting to be healthier, I kept falling into the same patterns. That's when I asked myself: "What if I'm not broken? What if the approach is?"
Why Kalorique Is Different
I built Kalorique to be the companion I desperately needed — one that doesn't require superhuman discipline or perfect circumstances. One that gently taps me on the shoulder and says, "Hey, quick water break?" instead of demanding I transform my entire life overnight.
What I Believe
- Small, consistent actions create lasting change — not dramatic overhauls
- Gentle reminders work better than guilt and shame
- Your health journey is unique, and your app should respect that
- Technology should reduce stress, not add to it
- Privacy is non-negotiable — your health data belongs to you alone
The Truth About Motivation
Here's what I learned: Motivation isn't the problem. We're all motivated — at 11 PM when we're planning tomorrow, or on Sunday when we're planning our week. The problem is that motivation abandons us exactly when we need it most — in the middle of a busy Tuesday when we're stressed and tired.
That's why Kalorique doesn't rely on motivation. It relies on perfectly-timed, gentle reminders that catch you when you can actually act on them. Not when you're in back-to-back meetings, but during that natural break between tasks. Not when you're exhausted at 9 PM, but when you have energy at 2 PM.
My Promise to You
Kalorique will never make you feel guilty for being human. We won't shame you for missing a workout, celebrate "streaks" that make you anxious, or pretend that life doesn't get in the way sometimes.
Instead, we'll be there with gentle reminders when you need them. A nudge to stand up during a long work session. A reminder to breathe when stress peaks. A simple prompt to drink water. Small things that add up to big changes over time.
Join Me
If you're tired of the motivation rollercoaster, if you've started and stopped more health plans than you can count, if you know what to do but struggle with actually doing it — Kalorique is for you.
Because you're not lazy. You're not weak. You're not lacking discipline. You're human, living a complex life in a demanding world. And sometimes, we all need a gentle reminder to take care of ourselves.
This isn't about becoming a different person. It's about becoming a healthier, happier version of who you already are.
Have a story to share or feedback about Kalorique? I personally read every message at chris@kalorique.com
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